{"id":371,"date":"2019-01-18T10:14:59","date_gmt":"2019-01-18T10:14:59","guid":{"rendered":"https:\/\/www.goldex.de\/the-business-plan\/"},"modified":"2019-07-12T08:55:42","modified_gmt":"2019-07-12T08:55:42","slug":"the-business-plan","status":"publish","type":"page","link":"https:\/\/www.goldex.de\/en\/the-business-plan\/","title":{"rendered":"The Business Plan"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css=&#8221;.vc_custom_1540250493702{margin-top: 20px !important;margin-bottom: 20px !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<header id=\"gb\" class=\"gb_Wa gb_sb gb_Kc\" role=\"banner\">\n<div class=\"gb_6d gb_Ae gb_ee gb_de\"><\/div>\n<div class=\"gb_fe gb_Ae\"><\/div>\n<\/header>\n<div class=\"jfk-butterBar jfk-butterBar-info\" aria-live=\"assertive\" aria-atomic=\"true\"><\/div>\n<div class=\"frame\">\n<div class=\"page tlid-homepage homepage translate-text\">\n<div class=\"input-button-container\">\n<div class=\"tlid-input-button-container focus-wrapper\" tabindex=\"0\" role=\"tablist\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"tlid-source-target main-header small-font\">\n<div class=\"source-target-row\">\n<div class=\"tlid-input input\">\n<div class=\"tlid-language-bar ls-wrap\">\n<div class=\"sl-wrap\">\n<div class=\"sl-sugg\">\n<div class=\"ls-left-arrow\"><\/div>\n<div class=\"sl-sugg-button-container\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sl-wrap\">\n<div class=\"sl-sugg\">\n<div class=\"ls-right-arrow\"><\/div>\n<\/div>\n<div class=\"sugg-fade\"><\/div>\n<div class=\"sl-more tlid-open-source-language-list\" tabindex=\"0\" role=\"button\" aria-label=\"Mehr\"><\/div>\n<\/div>\n<div class=\"swap-wrap\"><\/div>\n<div class=\"tl-sugg\">\n<div class=\"ls-left-arrow\"><\/div>\n<div class=\"sl-sugg-button-container\"><\/div>\n<\/div>\n<div class=\"tlid-language-bar ls-wrap\">\n<div class=\"tl-wrap\">\n<div class=\"tl-sugg\">\n<div class=\"ls-right-arrow\"><\/div>\n<\/div>\n<div class=\"sugg-fade\"><\/div>\n<div class=\"tl-more tlid-open-target-language-list\" tabindex=\"0\" role=\"button\" aria-label=\"Mehr\"><\/div>\n<\/div>\n<\/div>\n<div class=\"source-wrap\">\n<div class=\"input-full-height-wrapper tlid-input-full-height-wrapper\">\n<div class=\"source-input\">\n<div id=\"input-wrap\" class=\"tlid-input-area input-area\">\n<div class=\"gt-hl-layer\" dir=\"\"><\/div>\n<h2><span class=\"tlid-translation translation\">The business plan<\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"character-count tlid-character-count\">\n<h2 class=\"result-shield-container tlid-copy-target\"><span class=\"tlid-translation translation\">Professional structure and successful presentation<br \/>\n<\/span><\/h2>\n<p class=\"result-shield-container tlid-copy-target\"><span class=\"tlid-translation translation\"><br \/>\nWhether it is the startup, investment or project financing, a corporate merger or the sale of a business &#8211; there are many occasions (milestones) or imperative needs in a company&#8217;s life to work out a professional business plan.<\/span><\/p>\n<p>The authors, Dipl. Business Economist Fred Ludolph and Sabine Lichtenberg, have in their many years of practice as managing partners of OET GOLDEX Handels- und Consulting GmbH in the field of structured financing of industrial plants or turnkey factories, reviewed countless business plans and come to the following conclusion:<\/p>\n<p>&#8220;Many &#8220;business plans&#8221; are not worth the paper they were written in. They are either cluttered and \/or extravagant in form, many also incomplete or unrealistic and flawed in terms of projected business numbers (payback time, cash flow, etc.). The refusals of financial institutions, guarantors or potential investors are usually pre-programmed or require a thorough and often time-consuming and costly revision with the help of experienced advisers.&#8221;<\/p>\n<p>With this handbook, published by ECON <span class=\"\" title=\"\">publishing company<\/span> in Munich, plus a CD-ROM, business start-ups, entrepreneurs and managers can professionally work out their special business plan step by step. A series of practical examples makes it easier to formulate the individual chapters of the business plan.<\/p>\n<p>The CD-ROM attached to the book is unique in that the user not only sees the pattern for his own business plan, but also Excel spreadsheets (capital requirements plan, balance sheet planning, profit and loss, liquidity and financial plan, etc.) with sample calculations.<\/p>\n<p>You can purchase the book through bookstores or directly from us. We deliver the book by cash on delivery or prepayment (check or bank transfer) free domicile. Upon request, we will gladly send you additional checklists for a project expos\u00e9 and the company analysis (due diligence) in addition to the book at no extra cost to you.<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<strong><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-86 alignnone\" src=\"http:\/\/relaunch.goldex.de\/wp-content\/uploads\/2018\/10\/book_ger.gif\" alt=\"\" width=\"138\" height=\"218\" \/><\/strong><\/p>\n<p><strong>Autor(en):<\/strong><br \/>\nFred Ludolph<br \/>\nSabine Lichtenberg<\/p>\n<p><strong>ISBN:<\/strong><br \/>\n3-430-16203-3<\/p>\n<p><strong>Verlag:<\/strong><br \/>\nEcon<\/p>\n<p><strong>Format:<br \/>\n<\/strong>13,5 x 21,5<\/p>\n<p><strong>Ausstattung:<br \/>\n<\/strong>Gebunden mit Schutzumschlag, mit CD-ROM<\/p>\n<p><strong>Seiten:<br \/>\n<\/strong>228<\/p>\n<p><strong>Preis in Euro:<\/strong><br \/>\n15,00[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_tta_accordion style=&#8221;flat&#8221; shape=&#8221;square&#8221; active_section=&#8221;10&#8243;][vc_tta_section title=&#8221;Contents of the book&#8221; tab_id=&#8221;1540251711355-79ebd6a9-fd56&#8243;][vc_column_text]<\/p>\n<div class=\"text-wrap tlid-copy-target\">\n<h3 class=\"result-shield-container tlid-copy-target\"><span class=\"tlid-translation translation\">Book content<\/span><\/h3>\n<p>Foreword<\/p>\n<p>Introduction: General information about the business plan<\/p>\n<p class=\"result-shield-container tlid-copy-target\"><span class=\"tlid-translation translation\">What is a business plan? &#8211; 10 most important uses<br \/>\nBasic rules for creating a business plan<br \/>\n<\/span><\/p>\n<h3 class=\"result-shield-container tlid-copy-target\"><span class=\"tlid-translation translation\"><span class=\"\" title=\"\">Structure<\/span> and content of the business plan<\/span><\/h3>\n<p class=\"result-shield-container tlid-copy-target\"><span class=\"tlid-translation translation\"><br \/>\n1. Summary &#8211; Executive Summary<br \/>\n2. The company<br \/>\n2.1 Corporate History<br \/>\n2.2 Business idea (vision) and mission statement<br \/>\n2.3 Corporate strategy and business goals<br \/>\n2.4 Business organization (structure and process organization)<br \/>\n2.5 Consultants<br \/>\n2.6 Participations<br \/>\n2.7 Cooperation Partners and Strategic Aliances<br \/>\n2.8 Development of key figures (facts and figures)<br \/>\n2.9 Strengths \/ weaknesses<br \/>\n3. Management \/ Personal \/ Administration<br \/>\n4. Delivery and service profile<br \/>\n5. Markets<br \/>\n6. Competition<br \/>\n7. Marketing<br \/>\n8. Location \/ Infrastructure<br \/>\n9. Production<br \/>\n10. Risk analysis<br \/>\n11. Finance<br \/>\n11.1 Capital requirement plan at start-ups<br \/>\n11.2 Profit and loss account (including cash flow plan)<br \/>\n11.3 Cash flow statement and movement balance<br \/>\n11.4 The Revolving 12 Month Liquidity and Financial Plan<br \/>\n11.5 Business indicators<br \/>\n11.6 fFinancing<br \/>\n12. Appendix \/ supplements to the business plan<br \/>\n13. Facilities<br \/>\n13.1 Sample structure of a business plan with keywords to the content<br \/>\n13.2 Phase-specific statements in the business plan<br \/>\n13.3 Start-Up Checklist<br \/>\n13.4 Checklist: gathering information about the competition<br \/>\n13.5 SWOT analysis<br \/>\n13.6 For the strengths and weaknesses analysis<br \/>\n13.7 Questionnaire \/ Guide to Market Description and Creation of a Marketing Plan<br \/>\n13.8 Checklist to control the financing<br \/>\n13.9 Financial tables<\/span><\/p>\n<\/div>\n<div class=\"gp-footer\">\n<div class=\"ft-icon-row\">\n<div class=\"ft-icon-ctr\">\n<div class=\"footer-icon-container ft-icon-img-hst\">\n<div class=\"ft-icon-img-ctr\">\n<div id=\"ft-icon-img-hst\" class=\"ft-icon-oval\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"ft-icon-ctr\"><\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Content CD-ROM&#8221; tab_id=&#8221;1540251711383-c28f3f8f-1633&#8243;][vc_column_text]<span class=\"tlid-translation translation\"><strong>Word documents <\/strong><\/span><\/p>\n<p><span title=\"\">Sample structure of a business plan Chapter 13.1<\/span><\/p>\n<p><span class=\"\" title=\"\">Sample structure of the Executive Summary Chapter 1<\/span><\/p>\n<p><span class=\"\" title=\"\">Form SWOT Analysis Chapter 6<\/span><\/p>\n<h4><span class=\"tlid-translation translation\"><br \/>\n<\/span><span class=\"tlid-translation translation\"><span title=\"\">Excel workbooks<\/span><\/span><\/h4>\n<p><span class=\"tlid-translation translation\"><span title=\"\">Capital Requirements Plan for Start-ups Chapter 11.1<\/span><\/span><\/p>\n<p><span title=\"\">Break-even analysis &#8211; simple profit and loss planning Chapter 11.2<\/span><\/p>\n<p><span title=\"\">Income Statement (including cash flow plan) Chapter 11.2<\/span><\/p>\n<p><span title=\"\">Cash Flow Statement and Balance of Movement Chapter 11.3<\/span><\/p>\n<p><span title=\"\">Revolving 12-Month Liquidity and Financial Plan Chapter 11.4<\/span><\/p>\n<p><span title=\"\">DuPont Indicator System Chapter 11.5<\/span><\/p>\n<p><span title=\"\">Financial Mathematics Chapter 9<\/span><\/p>\n<p><span title=\"\">Net present value calculation Chapter 9<\/span><\/p>\n<p><span title=\"\">Internal interest rate calculation Chapter 9<\/span><\/p>\n<p><span title=\"\">Annuity Calculation Chapter 9<\/span><\/p>\n<h4><span class=\"tlid-translation translation\"><span class=\"\" title=\"\">Links<\/span><\/span><\/h4>\n<p>[\/vc_column_text][\/vc_tta_section][\/vc_tta_accordion][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1540250442649{padding-top: 20px !important;padding-bottom: 20px !important;background-color: #e2e2e2 !important;}&#8221;][vc_column][vc_row_inner css=&#8221;.vc_custom_1540250460728{padding: 20px !important;background-color: #ffffff !important;}&#8221;][vc_column_inner][vc_column_text css=&#8221;.vc_custom_1540453071836{padding-left: 10px !important;}&#8221;]<\/p>\n<h2><span class=\"tlid-translation translation\"><span class=\"\" title=\"\">Order now<\/span><\/span><\/h2>\n<div class=\"text-wrap tlid-copy-target\">\n<div class=\"result-shield-container tlid-copy-target\"><span class=\"tlid-translation translation\"><span class=\"\" title=\"\">If you would like to order the book &#8220;The Business Plan&#8221; incl. 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