The Business Plan

Professional structure and successful presentation

Whether it is the startup, investment or project financing, a corporate merger or the sale of a business – there are many occasions (milestones) or imperative needs in a company’s life to work out a professional business plan.

The authors, Dipl. Business Economist Fred Ludolph and Sabine Lichtenberg, have in their many years of practice as managing partners of OET GOLDEX Handels- und Consulting GmbH in the field of structured financing of industrial plants or turnkey factories, reviewed countless business plans and come to the following conclusion:

“Many “business plans” are not worth the paper they were written in. They are either cluttered and /or extravagant in form, many also incomplete or unrealistic and flawed in terms of projected business numbers (payback time, cash flow, etc.). The refusals of financial institutions, guarantors or potential investors are usually pre-programmed or require a thorough and often time-consuming and costly revision with the help of experienced advisers.”

With this handbook, published by ECON publishing company in Munich, plus a CD-ROM, business start-ups, entrepreneurs and managers can professionally work out their special business plan step by step. A series of practical examples makes it easier to formulate the individual chapters of the business plan.

The CD-ROM attached to the book is unique in that the user not only sees the pattern for his own business plan, but also Excel spreadsheets (capital requirements plan, balance sheet planning, profit and loss, liquidity and financial plan, etc.) with sample calculations.

You can purchase the book through bookstores or directly from us. We deliver the book by cash on delivery or prepayment (check or bank transfer) free domicile. Upon request, we will gladly send you additional checklists for a project exposé and the company analysis (due diligence) in addition to the book at no extra cost to you.